The CEO of Thee Bella Brand, Gia, expressed her frustration, stating, “As a business owner, you have to try to turn something into nothing at the times! So, I was supposed to do Ice Spice’s tour and they sent me a wig order (19) and then called me again to add more (5) and then when it was time to pay, they didn’t have the budget.”

Despite assurances that the service charge would be paid, Gia claimed the payment never materialized. Attempts to resolve the issue reportedly ended in further disappointment when Ice Spice’s team canceled the wig orders just one day before delivery, after multiple delays in the payment date.

Taking to social media, Thee Bella Brand didn’t hold back in expressing their dissatisfaction. In a post shared on Instagram and X, they wrote, “That was my dumb mistake for thinking since we worked together for years that everything will be OK. But unfortunately… They kept changing the date (4 changes) so she decided to cancel at the last minute (1 day before the units were ready) after I made a whole bunch of wigs…”

Gia further accused the rapper of mishandling their professional relationship and failing to respect the business, despite a long-standing partnership. She also highlighted the significant labor and financial losses incurred, stating that the company had spent 14 hours overnight creating the units and had paid $2000 to their hairstylist, all of which went to waste.

The post concluded with a stinging remark about Ice Spice’s alleged request for free wigs, “You really disappointed me when you asked me to give you the tour units for free? 20k in wigs for no promo at that…… Now, when have you ever known me to do that? Thank you for making us make all of these Nicki Minaj wigs…”

As the accusations spread across social media, fans were quick to voice their opinions. Many criticized Ice Spice, with some suggesting she was trying too hard to emulate Nicki Minaj. Comments ranged from disbelief to disappointment, with some fans even speculating about Nicki Minaj’s reaction to the controversy.

While these accusations remain unproven, the impact on Ice Spice’s public image has been significant. The rapper, known for her hits like “Princess Diana,” now faces a backlash that could affect her career and relationships within the industry.

This incident underscores the fragile nature of celebrity-business partnerships and highlights the potential fallout when expectations and agreements are not met. As fans and followers continue to debate the issue, only time will tell how Ice Spice and her team will respond to these damaging claims.